CDRator steps it up

How do we take our communications to the next level? That's one of the questions billing and CRM solutions company CDRator needed to answer in its quest to become a more visible player in the global marketplace.

CDRator makes billing easy
CDRator's innovative approach to billing and CRM helps telecommunications customers – including mobile, fixed line, VolP and Internet service providers – stay on top of a cut-throat industry. By providing a tailored, intuitive, efficient and inexpensive solution, CDRator streamlines administrative processes to save telecoms companies time and money, and help them accomplish more with less.

The CDRator pay-as-you-grow model and unique approach to service and implementation have given the company one of the fastest time-to-launch rates in the business, and an unprecedented track record of success.

Satisfied customers and rapid growth
Customer satisfaction has been so high that CDRator is expanding rapidly. In fact, CDRator has become one of the fastest-growing companies in the billing industry. With that expansion came the need to do some streamlining of its own – in the form of more targeted, higher-quality marketing communications.

Sven-Erik Aispur, key account manager at CDRator, explains, "We're having so much success that we thought, 'why not let our customer satisfaction speak for itself?' We've used case stories as part of our marketing strategy before, but really felt the quality needed a boost. We wanted engaging stories – as well as a corporate brochure – written for a worldwide, English-speaking audience that really showcased the benefits of choosing CDRator."

Shared focus
"We chose Eye for Image to help us step up our communications," concludes Sven-Erik Aispur. "We were aware of their excellent case story writing from other companies and also knew that they shared our focus on quality, expertise and understanding the business needs of customers. They proved to be the perfect choice – easy to work with, efficient and able to deliver great, targeted text. Now, the satisfied customer is us."